Stand out in four steps: How local retailers can compete with big brands online

Generally speaking, local retailers have had it tough for some time now. A reduction in high street traffic, a shift to online, increased competition from overseas and changing consumer behavior has driven many to close their doors.

Those that have fought through are now faced with one of the most challenging times in the history of retail.

Not all will make it, but for those that do, the opportunities to grow and to stand out in an online world are bigger now than they have ever been

Read the full story at Smart Company 


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